Category Archives: Brand

Creating a positive ‘Customer Journey’

How do you become the business of choice for your customers? In this article; we discuss ‘Customer Journey Mapping’ as an essential tool to sustainable business growth. Some background As more and more businesses are facing increased competition, they are developing their sales growth strategy around online activity. However, they are often not embracing that…
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Brand Growth = Business Growth

Brand Development for Business Growth. When customers come to us, they usually want us to help them to realise their ideas and help them to bring them to life. We know we need to make the most of their budget and always give our customers ‘directional choice’ pointing out implications at each stage of development,…
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